| MARKETING
Career Studies Certificate AN
Purpose: The curriculum is designed to offer students already
employed in marketing sales and promotion the opportunity for
improving skills and advancement on the job. For students interested
in exploring marketing as a career, this certificate is designed
to acquaint students with the fundamental skills.
Recommended Preparation: Students should possess a proficiency
in high school English and a strong background in basic arithmetic
operations.
|
One Year |
1st Semester |
2nd Semester |
|
|
ENG |
111 |
College Composition I or |
|
|
|
ENG |
Elective |
3 |
|
ITE |
115 |
Basic Computer Literacy |
3 |
|
MKT |
201 |
Introduction to Marketing |
3 |
|
MKT |
228 |
Promotion |
3 |
|
STD |
|
Elective |
1 |
|
|
BUS |
125 |
Applied Business Math |
|
3 |
|
MKT |
200 |
Consumers, Marketing and Society |
|
3 |
|
MKT |
215 |
Sales & Marketing Management |
|
3 |
|
MKT |
275 |
International Marketing or |
|
|
|
|
MKT |
282 Principles of eCommerce |
|
3 |
|
S PD |
110 |
Intro. to Speech Communication |
|
3 |
|
|
|
|
Total Credits/Semester |
13 |
15 |
Total credits for the Marketing Career Studies Certificate
= 28.
|
