College Catalog Programs of Study 2010-2011

Marketing
Retail Management

Career Studies Certificate

AN

Purpose:This curriculum is designed to offer students already employed in retail management the opportunity for improving skills and advancement on the job. For students interested in exploring retail management as a career, this certificate program is designed to acquaint students with the fundamental skills.

Recommended Preparation:Students should possess a proficiency in high school English and a strong background in arithmetic operations.

One Year Credits
1st Semester
BUS 125 Applied Business Math 3
ENG 111 College Composition I or ENG Elective 3
MKT 201 Introduction to Marketing 3
MKT 216 Retail Organization and Management 3
SDV Elective 1
Total   13
2nd Semester
BUS 201 Organizational Behavior 3
BUS 205 Human Resource Management 3
ITE 115 Intro to Computer Applications & Concepts 3
MKT 275 International Marketing or MKT 282 Principles of eCommerce 3
MKT 227 Merchandise Buying & Control 3
Total   15
Total credits for the Retail Management Career Studies Certificate in Marketing
Retail Management =28